For founders, we turn ideas and prototypes into production software. For businesses, we connect the tools, data, and AI needed to remove repetitive work.
Show us where the product stalls or the work breaks down. We will work out whether the useful answer is software, automation, an AI agent—or no new build at all.
We help founders ship products and businesses remove operational drag.
Both need the same discipline: choose the smallest useful release, connect it to reality, and learn from what happens after launch.
For founders
Get from rough idea to a release people can use.
We shape the product, design the experience, build the system, and make the first release focused enough to learn from.
Product scope and UX
Web, mobile, and desktop engineering
Launch, measurement, and the next release
01 / Shape
02 / Build
03 / Run
For businesses
Replace the copy-paste holding your operation together.
We connect the tools your team already uses, automate predictable steps, and use AI only where language or judgment is involved.
CRM, service, document, and back-office flows
Voice and conversational agents
Private and self-hosted automation
Start with the work
Take repetitive work off your team’s plate.
The right answer may be plain automation, an AI decision, or a person reviewing the exception. We design the whole flow instead of forcing AI into every step.
Selected / Workflow automation
Move work between tools without copying it by hand.
When something happens in one system, the right information is checked, transformed, and sent to the next one—with exceptions routed to a person.
01Trigger
02Understand
03Act
04Review + learn
n8nMakeZapierHubSpotERPCustom APIsSelf-hosted
AI voice agents
Turn missed calls into booked work and clean records.
Use voice for reception, qualification, booking, reminders, support overflow, and follow-up—connected to the systems your team already checks.
Inbound call / example
The agent handles routine calls and hands exceptions to your team.
It answers with customer context, takes only approved actions, and sends sensitive or uncertain moments to a person with the conversation attached.
Connected toPhone · calendar · CRM
Hands over forPricing · complaints · exceptions
Call 0048 / inbound00:48 active
Caller
I need help automating qualification before our sales calls.
Agent
Where do new leads arrive today?
System
Intent captured · CRM lookup ready · consent recorded
Human handoff available
Common starting points
Pick the operational problem closest to yours.
These are starting points, not rigid packages. We shape the final system around your volume, tools, permissions, and approval process.
01 / Revenue
CRM and sales follow-up
Capture every lead, qualify it against your rules, assign an owner, and keep the customer record current without more admin.
HubSpotAttioSalesforce
02 / Operations
Document and back-office processing
Turn invoices, forms, contracts, emails, and attachments into validated data, system updates, and a short queue of real exceptions.
PDFEmailERPApproval
03 / Service
Customer-service triage
Resolve routine questions, check live customer records, create tickets, and escalate without making the customer repeat themselves.
WebEmailHelpdesk
04 / Private AI
Private AI workspace
Connect an assistant to approved messages, documents, and projects with explicit permissions, logs, and confirmation before sensitive actions.
PrivatePermissionsAudit
05 / Infrastructure
Self-hosted automation
Run n8n and custom workflows on infrastructure you control, with monitoring, retries, backups, and human review where needed.
n8nDockerCloudflare
Built inside Ideaplexa
Our own products keep our advice grounded in production.
Shipping and operating our own software keeps us close to the decisions that matter after the demo: privacy, reliability, support, distribution, and maintenance.